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In the fast-paced worlds of fashion and lifestyle, where every detail counts, production support is often the unsung hero behind the scenes. At Cura Coast, we’ve reimagined what it means to deliver on-set logistics and support, blending functionality with a touch of luxury to create a seamless experience that elevates every shoot.
Our mission is simple: to provide unparalleled production support tailored specifically to the needs of fashion and lifestyle brands. But what does that mean in practice? Let’s break it down.
Shoots can be chaotic. Deadlines are tight, weather is unpredictable, and the creative vision requires precision. Cura Coast takes the chaos and replaces it with calm. Our fleet of sprinter vans isn’t just about transportation—they’re mobile hubs of comfort and efficiency.
Each van is designed with intention. Need a fully stocked wardrobe station with a steamer, iron, and anti-fatigue mat? That’s our Wardrobe Van. Want to set up a Video Village with seamless real-time camera transmission? Our Video Village package has you covered. Even our entry-level options, like the Editorial Van, offer thoughtful touches that make a world of difference, from cozy blankets for talent to curated snacks and specialty drinks.
We believe production support shouldn’t just meet the basic needs of a shoot—it should enhance the entire experience for both the crew and the talent.
Unlike generic production support services, Cura Coast was built with the unique demands of fashion and lifestyle brands in mind. Whether it’s managing logistics for an urban Nike campaign featuring Knicks star Jalen Brunson or navigating the intricate choreography of a high-stakes editorial shoot, we understand the creative and operational nuances involved.
We’ve tailored our services to these industries because we know how important every detail is to the final product. From ensuring wardrobe pieces arrive pristine and organized to setting up environments that foster collaboration and creativity, Cura Coast is there every step of the way.
At Cura Coast, we don’t just deliver services—we deliver experiences. That’s why we’re constantly refining what we offer, taking inspiration from luxury hospitality. Our tagline, “Feel the Coast,” embodies the relaxing, effortless vibe we aim to create for every client, even in the most high-pressure situations.
For us, it’s not just about the equipment or the logistics; it’s about the little things that leave a lasting impression. Hand warmers for those cold outdoor shoots, Byredo hand lotion for a touch of indulgence, or hot tea on a brisk morning—we obsess over the details so you don’t have to.
Our commitment to revolutionizing production support goes beyond comfort—it’s about innovation, too. From state-of-the-art EcoFlow batteries powering our setups to Wi-Fi-equipped vans enabling real-time updates, we’re pushing the boundaries of what’s possible on set.
We’re also constantly evolving. With plans to own all our equipment and vehicles in-house, Cura Coast is building toward becoming a mini production juggernaut that can handle everything from small editorial shoots to full-scale campaigns for major brands.
In an industry where time is money and creativity is king, Cura Coast is setting a new standard for what production support can be. We’re not just a service provider; we’re a partner, working behind the scenes to make your vision a reality. Our goal is to let photographers, directors, and producers focus on their craft while we handle everything else.
So whether you’re planning a lifestyle campaign that needs to move seamlessly across NYC or an editorial shoot that demands precision and style, Cura Coast is here to revolutionize the way you experience production support.
Ready to elevate your next shoot? Let Cura Coast take the weight off your shoulders—because your work deserves nothing less than the best.